Aug 11, 2010
By now, the end of Google Wave probably is not that surprising. In fact, many may not even know what Google Wave is, er…was. Google Wave was Google’s attempt at a social network. Originally, users had to be invited by other users so the adoption rate of the product was slightly more invasive. Not having free access to the network however was not the...
In a recent press release, television network MTV revealed that they have acquired a social game development company in hopes of starting a new social game presence for the network. MTV, which also owns children’s network Nickelodeon, will be launching several social games based on shows and characters from popular shows on the respective networks. Not...
Popular ice cream chain Ben and Jerry’s has taken it’s iPhone app, Scoop of Happiness to the next level. The updated app now includes an augmented reality feature that is activated when users hold a pint of select ice cream flavors up to their iPhone. When doing so, graphic images of cocoa farmers, skyscrapers, and flying chickens appear on the...
1. Relationship Building Social media platforms provide users with a quick and easy way to stay connected to those already in their network. We can easily write a quick wall post on an old college roommate’s Facebook or send a tweet at our followers on Twitter sharing our thoughts. We can easily feel connected to people we may not see every day, all by typing...
Recently, Ann Taylor’s LOFT brand updated new additions to its collection via its Facebook page (from Mashable). These items were photographed on models and then posted to its online click-and-buy Facebook catalog. This seems like business as usual, right? The Facebook fans did not think so. Immediately, consumers began to express their opinions via social...
Mashable’s recent post, “The Next Food Network Star Could Come From YouTube” explains how producers of the show are asking contestant candidates to submit video entires via YouTube. The winning selection will be given the opportunity for a one-on-one interview with Food Network executives. This type of casting reflects the way YouTube and...