Here is a great post from Chris Brogan, listing 19 Presence Management Chores You COULD Do Every Day If you’re looking to establish your online presence, and build relationships, it’s not the kind of project where you show up, build your profiles, friend a few people, and call it good. It’s a lot like tending the farm. Here are seven particular...
Newspapers… Dying or Evolving?
Below is a blog post from Richard Ponser, contemplating the future of print newspapers. “Newspaper ad revenues fell by almost 8 percent in 2007, a surprising drop in a non-recession year (the current economic downturn began in the late fall of that year), and by almost 23 percent the following year, and accelerated this year. In the first quarter of 2009...
Social Media in Iran
Social Media sites such as Facebook and Twitter are proving to be successful outlets for reporting on events following the presidential election in Iran, where news is being heavily restricted and censored by the government, Poynter Online reported. The microblogging site Twitter has confirmed itself as a particularly valuable resource during recent protests in...
Social Media ROI
Charlene Li just released a study that correlates consumer brand engagement in social media and financial performance and the results tell a unique story. In a nutshell, the more “authentic” participation by a brand in social media, the higher their revenue gain. This is huge news, especially for brands who are struggling to get buy in from senior...
Cautious Friending
I just stumbled upon a social media blog post by Lena West, Chief of Social Media Strategy at xynoMedia, and I had to share it on my blog as well. Enjoy! A while back I joined an organization that I believed in whole-heartedly. I liked their ideals, mission and leadership. When I met people whom I thought were a fit, I would let them know about the...