Google moves into Twitter territory with new social status stream

The Wall Street Journal announced Google may introduce social features as soon as this week.  In Twitter-esque fashion. Google’s newest feature would let users view a stream of status updates from their online connections. The WSJ’s sources said this may launch as soon as this week. Google eventually plans to incorporate YouTube and Picasa into the...

Facebook redesign… again

I was hoping to review Facebook’s new layout today, but as this blogger isn’t one of the 80 million that got it today, the review will have to wait until Monday. Until then, here’s video from a post on Mashable on Facebook’s 6th birthday, 400 million users, and newest redesign. Facebook...

Twitter & Blogging aren’t the best ways to reach teens online

To continue on yesterday’s topic of social media & higher education, here’s an interesting article from Mashable about the latest trends for teens in social media. For higher education marketers, these trends are important when promoting your school to potential undergraduate applicants.  While blogs and Twitter are great ways to keep up with...

How the top 4 US colleges use social media

The top colleges in the US aren’t shying away from social media.  Whether Facebook, YouTube, Twitter, Flickr, or blogs, colleges are using social media to recruit new students, interact with alumni, inform parents, and to showcase their university to the world. The list below represents the top 4 colleges in the US.  Take a look at how they’re...

Pepsi chooses social media over Super Bowl: Is it working?

Back in December, Pepsi shocked news outlets by abandoning a 23-year tradition of placing Super Bowl ads in exchange for giving away over $20 million in a social media campaign.  Voting has officially started for Pepsi’s “Refresh Everything” campaign, which rewards its virtual audience with between $5,000 and $250,000 for individuals,...

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