What SXSW Twitterers think you should know from today’s #socialmediamarketing session

Miss today’s SXSW Social Media Marketing workshop?  No worries.  The Twittersphere’s got you covered.  The bolded tweets below came straight from those lucky enough to attend to the very popular presentation. Many thanks to SuziDafnis (where most of the below tweets came from), JohnBoyle, prwoman1, mksmither, and joshunfried for sharing their...

Why social media is not The Breakfast Club (and why cold medicine and blogging might not mix)

If I were a color, it would be orange. I realize that’s an odd thing to say considering this isn’t a Facebook quiz.  It all goes back to a leadership survey from college that informed me I had “orange” tendencies.  Basically, being orange means I’m outgoing, a little theatrical, competitive, and a natural leader.  If you meet me...

Social Media & the bigger picture

As much as we love social media at Social Media Solutions, it’s important to understand that social media by itself is not a be-all, end-all solution. It’s a valuable tool to work into a bigger picture marketing plan. That’s why integrating social media into other marketing and public relations activities is so important. When you come up with a...